Received Bachelor's Degree in Marketing with an emphasis on writing and communications.
Adobe Creative Suite
Took coursework related to achieving MBA.
After leaving last position in March 1998, began to sell items via Internet auctions on consignment for clients while starting a family and attending MBA courses. Formalized business in 2001 with state license and rented facility. Businesses incorporated all facets of management: accounting, obtaining financing options, sales and marketing, and day to day operations. After moving to Denver, continued internet business and streamlined to a CD-only sales operation based out of the home. The company has been expanded to include publishing, with our first book out in 2017 and another in the works in 2018!
Managed eight product lines (over 600 active items generating approximately $19 million in sales revenue) for this leading artificial flower importer. Controlled all aspects of these items, including pricing, profit margins, quality, line additions and deletions and stock levels, thereby contributing to consistent rise of company profits. Designed and produced five catalogs annually, using desktop publishing program. Successfully managed catalog and printing budget for entire company.
Wrote and edited the knowledgebase articles and product documentation for QuickBooks Online. Worked with knowledge management tools and analyzed reporting on answer effectiveness and customer care methods. Contributed content to company blogs and also edited blog content by guest authors.
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